Learning Center - Mobile Trends

Mobile Trends

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News

Learning Center - Webinars

Webinars

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Blog

Past

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Small Business Mobile Solutions

In this webinar specifically for small and medium size businesses, Candice Beckmann will discuss best practices for integrating mobile into your small business marketing strategy. Consumers are relying on their mobile devices more frequently these days, with mobile access to the web expected to surpass PC access by 2015. Small businesses can and should integrate mobile marketing into their overall marketing strategy to remain competitive in the years to come. Password: SMBWebinar

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An Introduction to Mobile Marketing

Part 1 of 4. In this session from the Marketing Innovation & Discovery Summit 2009, Carrie Chitsey, CEO and cofounder of 3Seventy (formerly Txt4CRM), offers an overview of mobile marketing and how marketers are employing mobile technology. This session covers lead generation and tracking campaign results, combining variable data printing, text messaging and direct mail to capture attention, elicit response and drive real results for their clients.

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Part 2 of 4: An Introduction to Mobile Marketing

Part 2 of 4. In this session from the Marketing Innovation & Discovery Summit 2009, Carrie Chitsey, CEO and cofounder of 3Seventy (formerly Txt4CRM), offers an overview of mobile marketing and how marketers are employing mobile technology. This session covers lead generation and tracking campaign results, combining variable data printing, text messaging and direct mail to capture attention, elicit response and drive real results for their clients.

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Mobile SMS Marketing Case Studies – MI&DS 201

Mobile is trending in a big way. And, as marketers begin to allocate bigger budgets to this channel, mistakes can be costly. Explore what's working and what's not in the world of SMS and mobile web engagement. Learn how to effectively integrate SMS and mobile web into your marketing mix and with social media initiatives. Carrie will share case studies from clients AMF Bowling and partner DMX. See what's working for them, what obstacles they encountered, and what's on their mobile marketing roadmap.

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